Sales Manager for Italy, HORECA / Distributors / Catering Channel

The goal is to strengthen the commercial presence in Italy , consolidating relationships with HORECA distributors and increasing penetration among artisans . At the same time, it is necessary to structure and manage the sales network and effectively integrate sales and marketing activities to sustain growth and make market action more consistent.

• Business development and customer management
  driving business growth through new opportunities and strengthening customer relationships, ensuring constant monitoring of their needs

• Coordination of 2 Area Managers + any Agents
  Provide supervision and support to the team in the field, promoting alignment on objectives and improving commercial performance

• Presidium of the territory
  Monitor local dynamics and identify new business opportunities with an active and continuous presence in different geographical areas

• Collaboration with marketing
  Integrate strategies and initiatives with the marketing team to support sales activities and strengthen brand visibility and positioning.

Essentials/Must have

• 8–15 years of experience in the food sector, preferably in flour or yeast or tomato or oil or ingredients and/or food companies that have developed the HORECA market
• Negotiation skills and results orientation
• Experience in team management
• Negotiating skills
• Availability to be present in the area 3-4 days a week

Preferential/Nice to have

• Domicile in Emilia Romagna

Car

Indicative RAL €70,000 – €85,000 + Variables

A historic Italian company committed to transforming a basic food ingredient through a controlled supply chain rooted in the local area.

The company combines tradition, innovation, and sustainability, operating with certified processes and collaborating with local producers to ensure quality and transparency.

#WEPRAXI #PRAXIHR #PRAXI #Horeca #food ingredients #food #ferrara #emilia romagna #commercial #businessdevelopment

Ref. SP40466

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